Das Auto

My graduation project at ACHTUNG! in Amsterdam back in 2009. The goal was to develop and design an online brand experience for Volkswagen. Next to extensive target group research and concept development, my main focus was on interaction and visual design. During my final years of college, regardless of my reputation as an animator, I was really eager to grow as a designer. This was the first design project where I had full creative control. Because of this, even though almost three years old, it's still one of the projects I'm most proud of.